Diploma in Marketing Management
The Diploma in Marketing Management offers comprehensive insights into marketing strategies, consumer behavior, digital marketing, and brand management, equipping you with the skills to create and execute successful marketing campaigns in today’s competitive marketplace.
Overview
The Diploma in Marketing Management prepares students to thrive in the dynamic world of marketing. Covering key topics such as market research, branding, advertising, and digital marketing, this program equips students with the tools to craft effective marketing strategies. The diploma emphasizes both traditional and modern marketing techniques, ensuring graduates are ready to create compelling campaigns and drive business growth in today’s competitive landscape.
COMPLETED G.C.E.O/L OR A/L
Who is the Diploma For : –
• COMPLETED G.C.E.O/L OR A/L
• School leavers OR
• Professionals of the Private and Public sector
• For those currently employed in the marketing field
• Those looking for job promotions
Introduction to Marketing
Marketing Environment
Marketing Mix
Segmentation, Targeting and Positioning
Consumer Behavior and Organizational Buying Behavior
Marketing Information System & Research
Product Planning, Branding and Development
Pricing
Place and Distribution
Promotional Planning
Planning & Control
Digital Marketing
06 Months
Registration Fee: 2500/=
Rs. 36,000 and Discount Rs.12,000/=
Rs. 24,000/= can be paid in 06 installments of Rs.4,000/= per month (Rs.4,000 x 6)